St. Joseph’s Villa
updated logo reflects transformed community.
Fresh off a $10 million dollar capital campaign to revitalize their Brook Road campus, St. Joseph’s Villa approached 93 Octane about revitalizing their logo as well. “The campaign served as a catalyst for our transformation into an open and accessible community, enabled new programs, and sparked new partnerships,” said CEO Kathleen Burke Barrett. “This new logo reflects the energy surrounding the Villa.”
To bring the logo into the 21st century, 93 Octane refined the font, distilled the shapes, and injected color. But most importantly, we added a touch of hope with an iconic sun rising above the fabled arches. Rooted in the past but grounded in the present, the new mark reflects a perfect balance between their rich history and their progressive future.