When "Hoarders" star Matt Paxton started Legacy Navigator in 2016, he had no idea how popular the estate transition service would become. But a nationwide expansion would trigger trademark conflicts that required him to rethink the name.
A name change necessitated an update to a performing arts center’s brand. We took the opportunity to position it in a whole new light.
St. Joesph’s Villa was founded on the generosity of a single benefactor. But meeting the needs of future generations would require a whole new community of support.